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Last week I spoke at the Council of PR Firms "Internfest" on a panel about being a "Specialist" in a PR firm. The lovely Melinda Zurich followed up the presentation with a few questions, which I've answered below, for their weekly email.I wanted to write...

Parents, lock up your (kids) privacy - Webkinz is reintroducing banner ads back into their site. If you recall back in December, the kids plush-toy-based-social network tried pushing banners for Jerry Seinfeld's Bee Movie and saw considerable backlash from parents. What's different this time? Akin...