David Binkowski, Fractional CMO Atlanta
Fractional CMO · Atlanta · Large Media
FRACTIONAL
CMO
ATLANTA.
THE SOUTH'S BUSINESS CAPITAL NEEDS MARKETING THAT MATCHES ITS MOMENTUM.

Atlanta is the economic engine of the South — and one of the fastest-growing business markets in the country. Tech, media, entertainment, and a thriving startup ecosystem make it one of the most exciting cities for brand building in the US.

largemedia.com
Trusted by hundreds of world-class brands & institutions
Publicis P&G Heineken Harvard University New York University Tile AstraZeneca Merck Sequoia Capital Lippe Taylor Taylor Strategy Philosophy Komodo Health Antares Pharma Canaan Partners + Hundreds More Elite Companies
Fractional CMO · Atlanta

HIRE A FRACTIONAL CMO WHO KNOWS THE ATL.

Atlanta's business community is diverse, entrepreneurial, and rapidly professionalizing. Companies that were regional players five years ago are now competing nationally. The ones that win are the ones that invest in senior marketing leadership before they need it.

Large Media brings the strategic marketing firepower to take Atlanta companies to the next level — whether that means dominating the local market or building a brand that plays nationally. We understand the South's business culture and the national ambitions that define Atlanta's best companies.

Atlanta is growing too fast for companies to rely on informal marketing and word of mouth. The brands that will own this market in five years are building their marketing engine now.

Industries We Serve in Atlanta
🏢
Tech & SaaS
💡
Film & Entertainment
📈
Logistics & Supply Chain
🏢
Healthcare
💡
Real Estate
📈
Professional Services
🏢
Consumer Brands
💡
Fintech
Why Large Media

NOT JUST ANOTHER FRACTIONAL CMO.
THE REAL THING.

Most Fractional CMOs are digital tacticians who learned one channel and rebranded. Large Media's David Binkowski is a 360° marketing strategist with 20+ years building brands at Publicis, P&G, Heineken, Harvard, and Tile — and the big-idea thinking that most Atlanta companies have never had access to.

Strategic Guidance
Senior-level strategy aligned to your business objectives — market positioning, messaging architecture, audience strategy, and competitive differentiation. The work a real CMO does, not an account manager.
Diverse Industry Experience
Pharma, consumer hardware, SaaS, fintech, professional services, home services, nonprofits, DTC, and B2B. Fresh perspective, proven playbooks, and the ability to see what industry insiders miss.
True Objectivity
Not entrenched in your org's internal politics or past decisions. We push back, tell the truth, and bring an unbiased point of view that most internal teams can never offer.
Cost-Effective Leadership
A full-time senior CMO costs $200K–$350K in salary alone. A fractional engagement delivers the same strategic leadership at a fraction of the overhead — no benefits, equity, or long-term commitment risk.
Flexible Engagement
Short-term project, ongoing advisory, or embedded leadership — the engagement adapts to where you are. As your business grows, we scale involvement accordingly.
Immediate Impact
No 90-day onboarding ramp. We integrate quickly, diagnose fast, and start driving strategy within weeks — not quarters. Velocity matters and we're built for it.
Our Services

360° MARKETING FOR
ATLANTA COMPANIES.

01
Brand Strategy
Positioning, voice, identity, and the big idea that makes every piece of marketing coherent and unforgettable.
02
PR & Earned Media
Narrative strategy and media relations that build credibility you can't buy — the kind that compounds long after a campaign ends.
03
Content & Thought Leadership
Editorial strategy that establishes your brand as the recognized authority — not just another voice adding noise.
04
Digital & Paid Media
Demand generation, paid social, SEM — anchored in brand thinking, not just metrics that look good in a report.
05
Social & Community
Platform strategy that turns followers into advocates — built on brand, not just posting frequency and format templates.
06
E-Commerce & Revenue Growth
$350M+ in proven results from strategies built on brand — because sustainable growth needs both performance and story.
By the Numbers

RESULTS THAT SPEAK
FOR THEMSELVES.

Revenue doubled
in 6 months
$350M+
E-commerce & pre-order
revenue driven
20+
Years full-mix
CMO leadership
360°
Brand · PR · Digital
Content · Paid
15+
Years serving
world-class brands
SXSW
Speaker &
keynote presenter
I25
PRovoke Media
Innovator25
Fractional access.
Full CMO thinking.
David Binkowski Fractional CMO Atlanta
Your Atlanta Marketing Visionary
STRATEGY
WITHOUT A
BIG IDEA
IS JUST
SPENDING.

The idea is what makes people feel something. And feeling is what turns Atlanta strangers into customers — and customers into the people who tell everyone else.

Start Growing
Trusted by hundreds of world-class brands & institutions
Publicis P&G Heineken Harvard University New York University Tile AstraZeneca Merck Sequoia Capital Lippe Taylor Taylor Strategy Philosophy Komodo Health Antares Pharma Canaan Partners + Hundreds More Elite Companies
The Process

HOW WE ENGAGE WITH
ATLANTA COMPANIES.

01
Discovery & Audit
We start with an honest assessment of your brand, your Atlanta market position, and your current marketing state — finding the gaps and opportunities others have missed.
02
Strategy & Positioning
We develop the positioning, messaging, and big idea that makes your Atlanta brand impossible to ignore — then build the strategy and roadmap around it.
03
Execution & Leadership
We own the strategy, manage your team and agencies, and drive the full-mix marketing program. Senior CMO thinking. Fractional cost. Full accountability.
04
Scale & Optimize
Quarterly reviews, continuous optimization, and a growth plan that scales with your Atlanta business — whether you're aiming at local dominance or national expansion.
Get Started in Atlanta

READY TO STOP GUESSING
AND START GROWING?

Fill out the form and we'll be in touch within 24 hours to schedule a no-obligation strategy call. Let's find out if Large Media is the right fit for your Atlanta company.

hello@largemedia.com (646) 450-6340 Servicing clients globally
Schedule Your Atlanta Strategy Call